The Jacksonville Beach event supports local businesses during a pandemic

JACKSONVILLE BEACH, Fla. – The largest 904 Pop Up event to date took place on Sunday at the Seawalk Pavilion in Jacksonville Beach.

More than 100 vendors and food trucks attended the event, which supported local businesses that had great successes during the COVID-19 pandemic.

From boutiques, artists, food trucks to handmade tea, there was something for everyone.

“The first deal I did was in a cellular market,” said Dana Gardner, owner of Jax Fresh Mobile Market. “So I had to pan at COVID, so I had to start making wellness loose-leaf tea to help people with their health, wellness, and immunity.”

Gardner opened the Jax Fresh Mobile Market in November. She is a registered nutritionist working in the healthcare sector. Gardner had to make adjustments because of the pandemic.

904 Pop Up aims to empower Jacksonville’s creative culture.

“This is the largest 904 Pop Up to date,” said Mark Braddock, founder of 904 Pop Up. “We have over 100 local vendors here at the Seawalk Pavilion and we have great weather on a Sunday.”


The event had a huge turnout which boosted the local economy.

“This is a great economic engine for all of us small businesses that are here, and this is one of the best places to find new businesses, new brands, and some things that you may never have thought of before from Jacksonville come, “said Braddock said.

The next 904 Pop Up Event will take place on March 14th at the Seawalk Pavilion.

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